What We Do

Every child deserves to thrive.

During their early development stages, every growing child in South Africa deserves access to the required nutrients to fully grow, develop and reach their full genetic potential. We know that protein-energy malnutrition is a major cause of stunted growth in children in our country. We also know that families often struggle to afford and provide their children with the daily required bio-available proteins in their meals.

That's why we take a two-pronged approach:

1. Providing Nutritious, Affordable Meals

Through our subsidiary StartWell Foods (Pty) Ltd, we manufacture premium quality ready-to-eat meals specifically designed for growing children’s needs in vulnerable communities. We prioritize nutritional content and affordability, ensuring each meal is packed with quality macronutrients - specially the proteins - as well as the essential vitamins and minerals children need to thrive.

2. Empowering Families & Communities

We work with partners to:

  • Educate families in resource-poor areas about the importance of animal-sourced protein for healthy child development.
  • Build partnerships with organizations that support women of reproductive age, pregnant women, breastfeeding moms, babies, infants and young children, addressing the root causes of malnutrition at various stages of life.

Programs & Services

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Programs & Services

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Our Achievements

State of the art food extrusion plant

200 tons production capacity Twins Screw Extrution Plant. Can feed 200 000 children a daily meal. GFSI Intermediate and Halaal certified.

Currently Feeding 10 000 children daily

210 000 meals a month and 2,3 milion meals a year.

The children of South Africa own the majority shares in a food manufacturing plant

70% of our factory belongs to the StartWell Foundation, a registered NPC.

Impact & Stories

Impact & Stories

Exciting Updates to StartWell Grow Cereal!

At the StartWell Foundation, we’re always working to ensure that our StartWell Grow cereal offers the best possible nutrition for growing children in South Africa. Our dietician Maria van der Merwe has recently reviewed our vitamin and mineral premix and suggested a few

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Impact & Stories

Atterbury Feeding Project

The Atterbury Trust has supported 3 schools in various locations over the last year. We recently partnered with them on an extraordinary project. They’ve managed to secure donations from OUTsurance and WeBuyCars to support 2,000 children all over South Africa. The first couple

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Impact & Stories

Bringing Bright Futures to Garden Route Schools

For almost 3 years, the Eden Village Project has been nourishing young minds in the Garden Route! We provide daily StartWell meals to 215 students in 5 schools, stretching from Touwsranten to Grootbrak. This project isn’t just about food – it’s about building

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Impact & Stories

International School Meals Day with Zero2Five Trust

Together with the Zero2Five Trust and nutrition partners Willowton Group, Genesis Nutritional Products, Rise Against Hunger we highlighted the importance of providing nutritious meals to our local community on #InternationalSchoolMealsDay. It’s not just about breakfast but also about giving fortified porridges that are both

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Stay Connected

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Become a Friend

Become part of this initiative to help establish the Startwell Foundation as a leading role player in the fight against chronic malnutrition and childhood stunting amongst South African children.

Registered NGO: 207-917 NPO  |  PBO Nr.: 930 062 425

B-BBEE Level 1 and able to issue Article 18A Tax Certificates due to NPC status

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